June 29, 2022


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The numerous aspects of the gathering, first introduced within the Beautiful Gucci vogue present, are additional revealed in a brand new lookbook forward of the launch.

Designed by Artistic Director Alessandro Michele, adidas x Gucci merges the emblems of the Home with these of the enduring sportswear model. The gathering expands on the sartorial streetwear creations that debuted on the runway with a spectrum of sport-inspired items, distinguished by the identical kaleidoscopic aesthetics of the present.

To current the choice, Alessandro Michele envisioned a collection of photographs impressed by archival catalogs as a forged of characters strikes dynamic poses in opposition to brightly coloured backdrops alongside sporty props, captured by photographer Carlijn Jacobs.

With the heritage of each manufacturers encoded in a trio of strains, a fixation on stripes performs out throughout ready-to-wear items that echo the silhouettes of athletic staples and leisurewear. Observe pants function the white Three Stripes of adidas on one leg, whereas the opposite is outlined by the crimson and inexperienced Internet of Gucci. Energetic prints painting how motifs just like the adidas Trefoil and GG monogram discover synergy to amplify two legacies. Conventionally formal items like leather-based heels, suede loafers, and silk scarves enter hybridized territory as effectively, as they’re marked with informal codes. Equally, retro aesthetics turn into intrinsically up to date as they proclaim there aren’t any guidelines relating to dressing up.

Reflecting a shared dedication to innovation, progress, sustainability objectives and collective motion, the gathering options a number of items crafted with future-conscious materials fabrications together with polyester, cotton and viscose.

The primary adidas x Gucci lookbook anticipates the launch of the gathering on June 7th throughout choose Gucci shops, devoted Pop-Ups, and on-line on Gucci.com in addition to on the adidas CONFIRMED app, together with the discharge of a separate, devoted marketing campaign.  

Gucci x adidas PR Crops Mens + Womens


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Product Particulars

Within the adidas x Gucci assortment, the adidas Trefoil and three stripes, each synonymous with streetwear, combine with the Interlocking G, Horsebit, Internet, and GG monogrammed canvas, throughout ready-to-wear and equipment.

Gucci x adidas PR Crops Mens + Womens

The ready-to-wear providing remembers retro sportswear silhouettes in quite a lot of future-conscious materials fabrications throughout polyester, cotton and viscose. From shirts to pants, many items play a sport of contrasts between the white Three Stripes of adidas and the crimson and inexperienced Internet of Gucci, with one facet that includes the adidas signature and the opposite that includes the Home’s well-known emblem. The tracksuit, a key theme throughout the assortment, is reimagined in a number of methods with shorts and jogger pants for ladies, or flared pants and a bowling shirt for males, all designed to be combined or matched. Tennis-inspired polos, sweater vests, skirts, and a knit costume carry a extra refined temper to the choice, whereas colourful and energetic prints with the adidas Trefoil and Interlocking G are seen throughout a variety of kinds. Graphic T-shirts in cotton function the adidas Trefoil underlined with the “Gucci” lettering.

The Home’s heritage in baggage additionally enters hybridized territory by way of the gathering. From the Home’s Beloved strains, the Gucci Horsebit 1955 crossbody and tote outlined by the equestrian-inspired {hardware} are reimagined with the adidas Trefoil. The baggage class consists of small and enormous duffle baggage, in addition to digital camera baggage embellished with the adidas Trefoil and “Gucci” spelled backwards. The vary of baggage is obtainable in crimson, yellow, and black leather-based, in addition to within the Home’s GG Supreme canvas and the colourful retro prints from the ready-to-wear choice.

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The shoe choice presents Gucci’s personal tackle the well-known adidas Gazelle sneakers for each women and men. A brand new interpretation of the Home’s emblematic Horsebit loafers, both in leather-based or suede, is introduced with the crimson and inexperienced Internet accented by the adidas Three Stripes. Leather-based and GG canvas clogs are additionally marked with the adidas Trefoil and ‘Gucci’ lettering, whereas terry-fabric slides showcase the adidas Originals emblem with Home monogram. The ladies’s shoe choice expands the supply with a number of flatform kinds.

Silk carrès and ribbons, in addition to quite a lot of headbands, recall sport inspirations by way of numerous motifs. Quite a lot of hats additionally highlight the emblem play, together with a GG canvas bucket hat and baseball cap made partly with ECONYL® regenerated nylon.

Moreover, the gathering sees the introduction of two completely different gadgets together with a number of golf baggage in both leather-based or the GG monogram with the adidas x Gucci emblem, in addition to colourful umbrellas that includes the distinctive palette and patterns of the gathering.