August 15, 2022


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Olay Physique Commits $100,000 in Grant Funding to the Fearless Artist to Help Ladies within the Arts

As a part of its ongoing dedication to extend illustration of ladies of colour in STEAM (Science, Know-how, Engineering, Arts, and Math), Olay Physique is committing $100,000 in scholarship grants to The Fearless Artist (TFA) to offer mission-driven artists with entry to teaching, group and artwork consumers who’re dedicated to social change.

The 100 scholarship recipients, who symbolize the following era of artists, will study firsthand from Kiki Somerville, Creator of The Fearless Artist Technique, a proprietary curriculum of world-class coaching that takes rising creatives by means of the mandatory steps to construct a profitable profession within the arts.

Olay Physique launched its Fearless Artist Assortment of physique washes with bottle art work designed by Black artist, Avery Williamson, and formulation specifically crafted by a various staff of ladies. (Picture: Enterprise Wire)

This strategic collaboration shall be introduced and celebrated at TFA’s Younger Curators Showcase & Artwork Trade Job Honest in New York Metropolis from June 9-12, 2022, the place Olay Physique will function title sponsor. For tickets to the Showcase, go to: That is the model’s newest endeavor to raise tales of ladies of colour in artwork and science. Earlier this yr, Olay Physique launched the Fearless Artist Collection assortment of physique washes to extend illustration and visibility of merchandise designed for ladies of colour. Olay Physique teamed up with Avery Williamson, an African American artist who designed the colourful art work adorning the bottles, in addition to a various staff of ladies to develop the formulation. This was the primary assortment in a collection that can highlight ladies of colour artists who’re fearless in pursuing their inventive goals.

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“Olay Physique is dedicated to making sure ladies see themselves represented by means of our model,” mentioned Freddy Bharucha, P&G’s Vice President of North America Private Care. “By partnering with TFA and providing these scholarships, we can assist make a tangible influence within the lives of the very ladies our new Fearless Artist Assortment of physique washes represents.”

Since 2014, TFA has been empowering mission-driven artists by offering entry to teaching and the artwork group and its popups function a platform for rising and undiscovered artists and galleries. The Younger Curators Program was launched in January 2021 and has since seen greater than 60 college students throughout three cohorts enter this system.

“As a younger inventive particular person, I didn’t have folks in my world that had artwork galleries, or understood the enterprise aspect of artwork,” mentioned Kiki Somerville, CEO and Founding father of The Fearless Artist. “The Younger Curators Program was conceived to deal with the shortage of mentorship and acquire entry to job alternatives within the artwork trade. It’s unimaginable to have the help of Olay Physique to assist so many rising artists as they understand their inventive goals.”

Avery Williamson’s imaginative and prescient and fearless method in tackling her work fueled the creation of the Fearless Artist Collection assortment. The collaboration between the artist and model aimed to fill a void in storytelling and freedoms of expression.

“General, I feel artwork is so essential to our lives and to our wellbeing,” mentioned Williamson. “For me, artwork is about placing pleasure into the world. The summary design of the Olay Fearless Artist Collection is supposed to symbolize moments once you’re blooming, rising and increasing. The dots, dashes, traces and circles all seize the feelings of on a regular basis life.”

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Discover out extra about Avery Williamson and Olay Physique’s Fearless Artist Collection assortment at To study extra about TFA Popup New York, go to

About Olay

Olay is a worldwide chief in skincare and has been trusted by ladies for over 65 years. Olay continues to carry to the philosophy it was based on: to keep up a deep understanding of ladies’s altering wants and provide merchandise backed by superior science that meets these wants. Feminine shoppers have come to anticipate this superior product efficiency from Olay, because it brings wholesome wanting, stunning pores and skin to greater than 80 million ladies on 5 continents.

About Procter & Gamble

P&G serves shoppers all over the world with one of many strongest portfolios of trusted, high quality, management manufacturers, together with At all times®, Ambi Pur®, Ariel®, Bounty®, Charmin®, Crest®, Daybreak®, Downy®, Fairy®, Febreze®, Acquire®, Gillette®, Head & Shoulders®, Lenor®, Olay®, Oral-B®, Pampers®, Pantene®, SK-II®, Tide®, Vicks®, and Whisper®. The P&G group contains operations in roughly 70 nations worldwide. Please go to for the newest information and details about P&G and its manufacturers. For different P&G information, go to us at

The Fearless Artist

The Fearless Artist’s mission is to empower artists by offering them entry to teaching, to a group, and to artwork consumers who care about social change. Since 2014, The Fearless Artist has proven the work of over 300 worldwide artists to tens of 1000’s of individuals on the Artwork Basel/Miami Artwork Week Pop Up Gallery — the 4th-most attended gallery at Artwork Basel Miami, and now in its eighth yr. To seek out out extra about Kiki Somerville and TFAPOPUP, go to:

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